It Possible to make A1 in NECO 2026 Marketing using the free and simple exams tips here. Likely Marketing Questions and Answers for NECO Objective and Theory exams ( Paper 1 &2) has been provided here for all SSCE candidates.
The National Examination Council (NECO) Marketing exam will take place according to the schedule in the Timetable and all the material needed for the exams will be provided. If you are looking for likely NECO Marketing expo/ runs, follow the latest news here. This article also make provision for NECO Marketing past Questions and Answers for Objectives and Essay for practice purposes.
The NECO Marketing exam booklet will consist of two (2) Sections (paper III and II). Do not open the booklet until you are told to do so. While waiting, write your Name and Examination Number in the spaces provided at the top right-hand corner of this booklet.
Answer Paper III on your objective test answer sheet. Paper III is expected to last for1 hour. On completion of Paper III, the objective test answer sheet will be collected. Candidates will answer Paper II on their answer booklet.
Marketing Objectives Questions and Answers 2026
NECO Marketing Past Questions and Answers:
1. A product that is brought frequently on impulse at lower price is
- A. convenience goods
- B. industrial goods
- C. unsought goods
- D. speciality goods
Correct Answer: A (convenience goods)
2. Consumer buying behaviors are least required by one of the following efforts.
- A. New buying
- B. Routine buying
- C. Impulse buying
- D. High buying
The Correct Answer: C (Impulse buying)
3.An organizational factor that influences a manager’s decision to but raw materials from a particular source is company’s
- A. reward system
- B. procedure
- C. structure
- D. image
Correct Answer: D (image)
4. E-marketing is also known as________
- A. Internet business
- B. Electronic banking
- C. E- mail order
- D. Direct purchasing
Correct Answer: A (Internet business)
5. A person who carries out point-of-sales promotion is
- A. a merchandiser
- B. an agent
- C. a wholesaler
- D. a retailer
Correct Answer: A (a merchandiser)
6. Which of the following is an example of a transportation document that is used for local trade.
- A. Consular invoice
- B. Certificate of origin
- C. Waybill
- D. Bill of lading
Correct Answer: C (Waybill)
7……… is the differentiation of a firm’s product from other competing goods.
- A. Branding
- B. Labelling
- C. Coding
- D. Packaging
Correct Answer: B (Labelling)
8. Air transport is preferred to other modes because it is
- A. faster in transporting goods for long distance
- B. affected by weather conditions
- C. suitable for door-to-door services
- D. relatively cheaper than other modes
Correct Answer: A (faster in transporting goods for long distance)
9. Which of the following is an element of the external marketing environment?
- A. Economic indices
- B. Company procedures
- C. Corporate culture
- D. Organizational policy
Correct Answer: A (Economic indices)
10. One of the following clearly defines the willingness and ability to identify business opportunity, establish and operate it successfully.
- A. Entrepreneurship
- B. Wholesaling
- C. Distribution
- D. Purchasing
The Correct Answer: A (Entrepreneurship)
11. One of the following is an example of long-term source of fund for an entrepreneur.
- A. Customer advances
- B. Trade credits
- C. Overdraft
- D. Debenture
Correct Answer: D (Debenture)
The following are practice questions:
12.The performance of business activities that direct the flow of goods and services from producer to consumer is
- A. distribution.
- B. marketing.
- C. advertising.
- D. promotion.
13.Goods produced for immediate use by a household is classified as
- A. industrial goods.
- B. market goods.
- C. durable goods.
- D. consumer goods.
14.Which of the following is not a component of marketing mix?
- A. Price
- B. Product
- C. Profit
- D. Promotion
15.One distinctive feature of a supermarket is
- A. pre-packaging of goods
- B. after-sale services
- C. credit sales
- D. self service
Answer: D (self service)
See: NECO Timetable
16. A factor that will be considered in the choice of transportation mode is
- A. location of customer
- B. product brand
- C. government policy
- D. reliability of the means
Answer: A ( location of customer)
17. Mr john, who identifies people’s need for popcorn and meets it at a profit, is a
- A. researcher
- B. factor
- C. marketer
- D. facilitator
Answer: C (marketer)
18. Services offered to customers by a firm to encourage continuous patronage of company’s product is
- A. pre-sale services
- B. after-sales services
- C. self-services
- D. merchandising services
Answer: B (after-sales services)
19. Ernest Ltd.’s effort to promote and sell its fruit juice through the company’s website is an example of
- A. e-payment
- B. e -marketing
- C. e- procurement
- D. e- transaction
Answer: B (e -marketing)
20. The process of entering a new market by paying a fee for using another company’s brand name
- A. exporting
- B. licensing
- C. direct ownership
- D. joint venture
Answer: B (licensing)
21. An association of traders belonging to the same line of business is a
- A. coporative society
- B. merchant association
- C. market faciliator
- D. market union
Answer: B (merchant association)
22. ”Saka Ltd has decided to engage in the international market but wants to minimize the risk involved ”
What is the mode of entry that will be suitable for the company?
- A. exporting
- B. direct investment
- C. joint venture
- D. licensing
Answer: A (exporting)
23. Use the following information to answer this question
Saka Ltd has decided to engage in international marketing but wants to minimize the risk involved.
Which of the following reasons would have influenced the company’s decision?
- A. increase regulation in the foreign market
- B. high labour cost in the foreign market
- C. low demand in the domestic market
- D. availability of subsidies in the domestic market
Answer: A (increase regulation in the foreign market)
24. The function of marketing that deals with the movement of goods and salesmen from one location to another is
- A. warehouse
- B. transportation
- C. distribution
- D. promotion
Answer: C (distribution)
25. The process of attaching or printing information about a product on the package is
- A. branding
- B. labeling
- C. designing
- D. cataloguing
Answer: A (branding)
26. Which of the following is a distribution method used by a sachet water company that sells its product to households?
- A. indirect distribution
- B. exclusive distribution
- C. direct distribution
- D. intensive distribution
Answer: C (direct distribution)
27. A document that contains information relating to goods being transported is
- A. waybill
- B. receipt
- C. licence
- D. invoice
Answer: A (waybill)
28. The use of private retail outlets in the sales and distribution of petroleum products in Nigeria is an example of
- A. direct distribution
- B. selective distribution
- C. indirect distribution
- D. exclusive distribution
Answer: C (indirect distribution)
29. A highly priced industrial product would be distributed using
- A. indirect channel
- B. intensive distribution
- C. direct channel
- D. selective distribution
Answer: C (direct channel)
30. A channel buying responsible for bulk breaking is the
- A. producer
- B. agent
- C. consumer
- D. wholesaler
Answer: D (wholesaler)
31. The process of designing and producing containers and wrappers for a product is
- A. package
- B. branding
- C. labelling
- D. sorting
Answer: A (package)
32. Use the following information to answer this question
ABC bakery has decided to implement an incentive scheme to encourage bulk buying due to low sales affecting the company
Another sales promotional incentive the company could adopt to stimulate sales is?
- A. advertising
- B. public relations
- C. free samples
- D. personal selling
Answer: B (public relations)
33. Use the following information to answer this question
ABC bakery has decided to implement an incentive scheme to encourage bulk buying due to low sales affecting the company
The discount that is suitable for the company to achieve its objective?
- A. seasonal discount
- B. cash discount
- C. functional discount
- D. quantity discount
Answer: D (quantity discount)
33. Newspapers, magazines, and pamphlets are examples of
- A. electronic media
- B. print media
- C. social media
- D. broadcast media
Answer: B (print media)
34. An advantage of using radio as a medium of advertising is that it has
- A. wide geographical coverage
- B. visual and motion effect
- C. unlimited time availability
- D. long lasting effect
Answer: A (wide geographical coverage)
35. KPKC Ltd bought 60 packs of beverages at # 150 each and sold them at a 20% mark-up
Use the information above to answer this question
The selling price per pack is?
- A. #30
- B. #120
- C. #150
- D. #180
Answer: D (#180)
36. KPKC Ltd bought 60 packs of beverages at # 150 each and sold them at a 20% mark-up
Use the information above to answer this question
What is the total cost of the beverage?
- A. #1,800
- B. # 7,200
- C. # 9,000
- D. # 10,800
Answer: C (# 9,000)
NECO Essay Questions for Marketing
The following are the Theory Marketing Past Questions:
1. OJ Ltd is a consumer goods manufacturing firm. They sell to retail outlets throughout the country. The company intends to increase its market share.
Explain the following terms in relation to the company’s business activities :
(i)demand (ii)product (iii)market.
(b) Outline two types of distribution channels the company could adopt
(c). State three functions that each of the following channel members the company could use.
(i) wholesaler (ii )retailer.
2. Adamu intends to open a store to sell detergent as a major distributor for companies in the country
(a) List and explain four sources from which Adamu could get funds to finance the business.
(b) State four factors that would influence Adamu’s choice of the location of the business.
3. Yam sellers in a local market formed an association
(a) states four functions the association would perform for its members
(b) list and explain four types of market facilitators that would assist members of the association in achieving their objectives.
4. Define consumer products.
(b) List and explain three modes of transportation a company could use for business.
(c) List and explain three categories of industrial products
5. Explain the following terms in marketing
(i) need (ii) want
(b)State four functions of marketing in a company
(c) Explain the four concepts of marketing
Marketing Expo/Runs
The latest updates on the Likely NECO Marketing expo/runs will provided here once available, we expect students to keep checking back to have access to the Questions and Answers tips once available on our website.
Tips to Passing Marketing in NECO
- Pray to God your Creator and the giver of success
- Carefully read and follow the instructions in the exam questions paper
- Start With the questions you know very well
- Avoid unnecessary distraction from others
- Make sure you are conscious to the time allowed
- Fill in all your details where it is required.
Those that wish to know more about the National Examination Council, NECO Marketing, should use the comment section below for questions.
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